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In a Split Second, Clothes Make the Man More Competent in the Eyes of Others

People perceive a person’s competence partly based on subtle economic cues emanating from the person’s clothing, according to a study published in Nature Human Behaviour by Princeton University. These judgments are made in a matter of milliseconds, and are very hard to avoid. In nine studies conducted by the researchers, people rated the competence of faces wearing different upper-body clothing….